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Partner Profiles
Partner Profiles
David Fellows
David Fellows
With over 40 years corporate experience working with some of the biggest names in the international tourism and customer service industries, David Fellows knows a thing or two about team dynamics, corporate objectives, strategic challenges, stakeholder responsibility and personal satisfaction.

David's philosophy is to carefully evaluate strategy, clearly enunciate team objectives, identify and encourage the strengths in others, harness potential and focus on ethical, profitable, solutions. Achievement and satisfaction are the direct outcomes. Valuing and rewarding trust and commitment, encouraging team member "buy in" and clear well considered communications are essential ingredients.

In his teams dynamics sessions David encourages members to take a "helicopter view" enabling a better understanding of the relevance of individuals roles and the significance of the contributions they make towards the meeting of corporate objectives.

David believes an equally important part of the process is a clear eyed assessment of the internal and external factors likely to impact on strategic and tactical plans and the ongoing review of performance indicators.

Visionary and results oriented, David empathises with his clients needs to assist individuals and teams optimise their performance and satisfaction levels.
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Geoff Appleton
Geoff Appleton
Working for large corporations, primarily in the travel and tourism industry, has given Geoff a real insight to how individuals respond to leadership styles, both in small and large teams. His work with major global airlines has seen him living in more than 20 countries providing a thorough cross cultural background, often leading teams of locally employed managers.

An appointment to oversee a cabin crew workforce of several thousand people provided a peak experience and understanding of delegation, people involvement and industrial relations negotiations, having also been involved in collective bargaining through the Betriebsrat system in Germany.

Geoff is a planner and strategist at heart but has had many operational roles including the day to day management at major airports. This has led to more General Management roles including the control of one of the largest national corporate travel agencies, which experienced a significant financial turnaround during his leadership of the small management team there.

His sales and marketing activities have brought him close to advertising agencies, hotels and National Tourism Organisations, latterly becoming involved directly in the business of Outdoor Advertising.

More recently, Geoff was appointed by a major financial institution to manage their key national and global relationships in Sydney. This brought him alongside corporate executives in a variety of market segments, allowing an opportunity to study similarities and differences in the way business was being conducted.

Geoff believes that a key component to success is keeping your eye on the ball, but also allowing yourself periodic moments of calm to take breath, stand back, reconsider, and if necessary replan.
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